duga

Now taking on new brands

Brands that feel lived in.

A Beirut studio for small brands with big stories: food, jewelry, fashion, hospitality, and family names ready for their next chapter. Name, look, words, packaging, feed and site, by a small studio that sees it all the way through.

Get a free brand check See the work

or pick something up from the table ↘

Which one sounds like you?

01 "I'm launching something and it needs to look real from day one." You have the product. You need a name that sticks, a look people trust and a first impression worth sharing. → The Starter 02 "People love what we make, but the brand doesn't show it yet." You've outgrown the logo your cousin made. You need the whole world around the product: packaging, words, feed, site. → The Launch 03 "We have decades of history, and nobody under 40 knows us." A family name or an old house that deserves a second life, without losing what made it matter. → The Revival

The work, up close

Three ways to start

Clear scope, clear price, clear timeline. Need something in between? Build your own below.

Already have a brand? Keep it alive with monthly content: shoots, Reels, captions and a posting plan, from $450 a month.

or build your own

What does your brand need? Tap all that apply.

How a project actually goes

1Coffee & questionsweek 1A free 30-minute call, then a short questionnaire about your product, your people and where you want to be in a year.
2One clear ideaweek 2We come back with the concept: a moodboard, the story in a few lines and the direction. You react, we sharpen it together.
3Make everythingweeks 3–6Logo, words, packaging, feed, site. You see work every week, with two rounds of changes on each piece.
4Launch & hand overfinal weekWe go live together. You get every file, a brand guide anyone can follow, and the option to keep us on for content.

free, no strings

The 48-hour brand check

Send us your Instagram or website. Within 48 hours we'll send back three honest, specific things we'd fix first, and why. Yours to keep, whether we work together or not.

Prefer to message?

"They took the time to understand the shop and our history, then handled everything: the website, the Instagram, the holiday bags. It still feels like Joseph Eid, just more current."
Joseph Eid 1946

Notes from the studio

packaging · 4 min Your packaging is your first ad Why the box gets filmed more than the product, and three small details that make people hit record. brand revival · 5 min What to keep when you bring an old brand back A heritage name is an asset, not a style. How to tell what's worth keeping from what's just old. instagram · 3 min Plan nine posts before you post one The grid plan we use for every launch, so your profile makes sense the first time someone lands on it.

the mark

One window, three lights.

Our mark is the tall window of the old Lebanese house, split into three panes of glass. Strategy, story and design, under one arch, framing the same view: a brand people want to come home to.

Duga is led by a brand marketer with years of 360 work for international luxury brands: campaigns, events, outdoor, social and content. Strategy, writing, design direction and production stay in one pair of hands, so nothing gets lost between the idea and the result.

Good questions

It depends on scope. A logo and brand kit costs far less than a full brand with packaging, Instagram and a website. Our offers start at $650 for The Starter, and after a first call you get a fixed quote with no surprises.

A logo is one mark. A brand identity is the whole system around it: colours, fonts, voice, packaging, photo style and the rules that keep it consistent everywhere your customers see you.

Around 3 weeks for The Starter and 6 to 10 weeks for bigger projects. If you have a launch date, tell us first and we plan backwards from it.

Yes. Boxes, stickers, inserts, pouches and tote bags, designed to be affordable to print in Lebanon and good enough that customers film the unboxing.

Yes. We plan the grid, shoot photos and Reels, write captions and keep it running every month, in English, French or Arabic.

Yes, including Shopify stores. We design and write the site so it tells your story and makes it easy to buy, book or get in touch.

That is what The Revival is for. We dig into your history, keep what people love and refresh the rest, so a new generation discovers you without the old one feeling left behind.

Yes. Calls happen on video and files are shared online. We work in English, French and Arabic.

50% to book your spot and 50% on delivery. Monthly content is paid at the start of each month.

say hello.

Tell us what you're building. We take on a few brands at a time so each one gets our full attention, and we reply within one working day.

hello@dugastudio.me @dugastudio.me DM on Instagram

duga studio · beirut · identity, copy, packaging, social, web · english, français, عربي